Small Business Vendor Resources

Resources for MTP Vendors, Entrepreneurs & Small Business

Greenway Arts Alliance is dedicated to helping small businesses empower themselves to grow and develop with the market and beyond. Each section has resources for vendors dedicated to growing and improving their business strategies. Our Youtube Channel has a list of videos that are also great resources for small business management.

Make sure you’re subscribed to the MTP Vendor Newsletter and join the MTP Vendor Community on Facebook to receive updates on grants, business skills workshops and more.

Join the Melrose Trading Post Vendor Community on Facebook below:

Click to Join

Resources for Doing Business in Los Angeles

Los Angeles City Resources – LA Business Portal
California Department of Tax and Fee Administration (Formerly named the Board of Equalization)
U.S. Small Business Administration – Plan Your Business Resource Page
L.A. Chamber of Commerce – Center for Small Business Success
County Library of Los Angeles Public – Business Resource Center
The New Women’s Business Center – Small Business Programs, Workshops & Support
How to Start an LLC in California (7-Step Guide) – Simplify LLC Guides for Small Business Owners

Continued Learning Resources

SkillShare.com (Two Months Free Offer – Low Cost / Free Online Creative Courses)
California’s Small Business Development Center (SBDC)
The Misfit Economy (Creative Lessons from Informal Entrepreneurs)
Alison.com (Certified Free Online Courses)
Coursea.org (Online Courses from Universities)
OpenCulture.com (1100 Free Online Courses from Top Universities)
Lynda.com (LinkedIn’s Online Course Membership Program)
Boss Project (Online Business Courses, Marketing Tips and Business Strategy Podcast)
CreativeLIVE (Tara Swinger’s Books and Programs for Running a Business)
Excel Easy (Learn how to create, use and manage spreadsheets with Microsoft Excel for free)
Compute Expert (A free resource for learning Microsoft Excel & looking up shortcuts)
How to Make a Website (A free guide about general website building from WebsiteSetup.org)

Marketing And Business Strategy Resources

Tara Swinger’s Podcast “Craft Shows for Introverts“
Huffington Post’s List of “12 Online Marketing Blogs Every Small Business Owner Needs to Read“
J. Genow Marketin’s List of “25 Free Marketing Resources for Small Businesses“
WordStream.com’s “22 Marketing Idea for Small Businesses with Limited Budgets“
Constant Contact’s “10 Ways to Market Your Small Business on a Shoestring Budget“
Entrepreneur.com’s Articles on Marketing List
Inc.com’s – “10 Simple Marketing Tips for Small Businesses“

MTP Vendors are familiar with the Melrose Trading Post “Level-Up Your Business” Workshop Series in partnership with Kim Robinson of 3pts. This series contains recordings of lively Strategy Workshops and Panel Discussions with MTP Vendors hosted by Kim Robinson.

Recorded Sessions include:

On-Premise Marketing Strategies
Holiday Marketing Tips & Best Practices to Win the Holiday Season
Marketing Made Easy: A Beginner’s Guide
Melrose Trading Post Vendor Panel Discussion on Entrepreneurship

The Level-Up Your Business Series empowers MTP Vendors with the support, guidance and tools to grow their businesses. It is a series of workshops and conversations to education and inspire vendors to help them solve their biggest challenges as they achieve sustainable growth.

YouTube Resource Playlist:

Running a Successful Creative Small Business

We’ve put together a YouTube playlist titled, “Resources for Running a Successful Creative Small Business.” This playlist includes a collection of the Level-Up Your Business series recordings, plus videos made by MTP Vendors and other creative professionals teaching and sharing personal experiences about running a creative small business.

If you’re not subscribed to our Youtube Channel, we highly recommend you subscribe to get updates!

Connect with us on the following social platforms:

On Instagram

Tag @MelroseTradingPost: in photos taken at MTP Fairfax, photos of your booth, photos of happy customers.
We’ll share your post in the Stories, and join collaborator posts if they work for our feed.
Use the Hashtags: #MelroseTradingPost, #DogsofMTP, #ShopLocalLA

On TikTok

Tag @MelroseTradingPost
Use the Hashtag: #MelroseTradingPost #ShopLocalLA #MTPhaul

The MTP intern (through the LACDAC Grant) manages the TikTok account.

On Facebook

Post Photos, Promote Sales, Keep up Announcements of your whereabouts
Make sure you “Like” the Melrose Trading Post Page
Vendors can join the Melrose Trading Post Business Community Group

Strategy & Marketing

Download the Melrose Trading Post Social Media Kit

MTP Social Media Strategy Kit

1 file(s) 5.53 MB

Download

On Sundays, large banners are up along the perimeter of the campus facing Melrose and Fairfax Avenues.
Three larger banners are on the construction fencing along Fairfax Avenue all week long.
Bench Ad on Melrose and Ogden
Billboard on northwest corner of Melrose and Genesee
Greenway Court Theatre proudly displays the MTP logo on Fairfax Avenue.
Publications and outlets we advertise with or have been featured in include: LA Times, Discover Los Angeles, DoLA, LA Magazine, Secret Los Angeles, Beverly Press, Los Angeles Fun Events, Today in LA, Eventbrite, ClassPass and more.
We utilize many popular online publications such as ExperienceLA.com, LAWeekly.com, Yelp, RackedLA, Daily Candy, Discover Los Angeles, Lonely Planet, KPCC.org, GuidePal, and more.
Our social media accounts are thriving! Make sure to connect with @MelroseTradingPost! We are using social media accounts to help promote vendors throughout the week and on market days.
Add us on Tiktok, Facebook, Instagram, Pinterest and YouTube!
Search our favorite Hashtags for awesome collections of market photos: #MelroseTradingPost #GreenwayArts #DogsofMTP

Download & Use the MTP Logo:

MTP Logo.png

1 file(s) 90.30 KB